Oppo Lightwave
866k
Network Reach
51k
Post Engagement
Phase 1 Phase 1
The Objective
Drive Oppo’s Corporate branding at iLight Marina Bay Event
Phase 2 Phase 2
The Strategy
Engaged 49 Influencers in the Lifestyle, Fashion categories who also posted about pop-up lifestyle events to take an inspiring night photography OOTD at the light installation
Phase 3 Phase 3
The Results
Over 16,300+ paying guests to Oppo LightWave Installation in June’22.
Increase in Network Reach
0
k
Increase in Post Engagements
0
k
Clickthrough Rate
0
k
Event Pax Turnup
0
k
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